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Experiential Learning Trends for 2025 in Business Schools

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With the advent of 2025, business schools are increasingly adopting experiential learning methods to prepare their students for the complexities of today's work environment. This approach focuses on learning through direct experiences, allowing students to face real challenges and acquire critical skills.

Global overview of experiential learning

According to one report, 93% of students prefer hybrid learning due to its flexibility and accessibility, reflecting a trend towards integrating hands-on experiences into formal education (McKinsey & Company, 2023).

In addition, it is estimated that 50% of the skills required in the workplace by 2025 will be technical, which has led educational institutions to redesign their curricular programs to align with market demands (World Economic Forum, 2024).

Statistics also indicate that the use of emerging technologies, such as virtual reality (VR) and augmented reality (AR), will increase significantly in classrooms, improving student understanding and retention through immersive experiences (LinkedIn, 2024).

In scales of economic impact, the corporate e-learning market is projected to grow by more than 250% by 2026, reaching a value of approximately $49.87 billion (Email Vendor Selection, 2024).

These figures underscore the importance of experiential learning not only as an educational tool, but also as a key factor in improving the employability and professional performance of graduates.

5 Trends that will mark this year

Here are the key trends that will be shaping experiential learning in business education this 2025:

Wooden cubes one on top of the other with the word 2025, trends
  1. Integration of immersive technologies

    The use of Virtual Reality (VR), Business Simulations, Augmented Reality (AR) is set to revolutionize experiential learning in business schools. These technologies create immersive environments in which students can practice skills in simulated business scenarios without risk in the real world. For example, simulations can be used to simulate customer interactions or complex decision-making processes, increasing student engagement and knowledge retention.

    Schools such as Cornell are already applying these technologies to provide hands-on experiences that bridge the gap between theory and practice.

  2. AI-driven learning experiences

    Artificial Intelligence (AI) is playing a crucial role in personalizing learning experiences. By 2025, business schools will leverage AI to create tailored educational pathways that are tailored to students' individual needs and learning styles.

    This includes using AI to perform real-time analytics that inform both students and educators about progress and areas that need improvement. In addition, AI-driven content creation will ensure that learning materials remain relevant and in line with current business trends.

  3. Hybrid learning models

    The shift towards hybrid learning - a mix of online and face-to-face education - will continue to gain traction. This model offers flexibility that meets diverse learning preferences and allows learners to balance their studies with their professional commitments.

    Business schools are experimenting with a variety of teaching methods, integrating traditional lectures with interactive exercises and online components to enhance the learning experience.

  4. Focus on Skills-Based Learning

    There is an increasing emphasis on competency-based training rather than traditional accreditation. Business schools are redesigning their curricula to focus on developing competencies such as critical thinking, problem solving and teamwork, skills that are increasingly in demand by employers.

    Programs will include hands-on projects and simulations that allow students to apply their knowledge in practical settings, preparing them for real-world challenges.

  5. Collaborative Learning Environments

    Experiential learning will also emphasize collaboration among students through group projects and peer-to-peer interactions. This approach fosters a sense of community and enhances interpersonal skills, which are vital in today’s collaborative work environments.

    Schools will encourage team-based projects that mimic real business scenarios, allowing students to learn from each other while tackling complex problems.

Hands of executive person holding documents under analysis

Conclusion

The trends in experiential learning for 2025 highlight a significant shift towards more interactive, technology-driven, and personalized educational experiences in business schools.

By integrating immersive technologies, AI, hybrid models, and a focus on skills development, these institutions aim to equip students with the practical knowledge and competencies necessary for success in an evolving business landscape. As these trends continue to unfold, they promise to transform how future leaders are educated and prepared for the challenges ahead.

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About the author:
Diana Gutiérrez Eureka logo

Diana Gutiérrez is a journalist and content strategist for Eureka Simulations. She holds a degree in social communication and journalism from Universidad los Libertadores and has extensive experience in socio-political, administrative, technological, and gaming fields.